The basics
What is All You Mean?
A way to gather what people really think of someone. One person starts a private project and shares a link; friends, family or colleagues each add a true message, a photograph and, if you choose Keepsake, a short voice note. You review everything and it becomes one keepsake, set in the style you pick.
Who is it for?
Adults. The organiser, the person it is for and every contributor must be 18 or over. It is made for warm occasions such as birthday, engagement, wedding or civil partnership, anniversary, graduation or qualification, new job or promotion and thank-yous.
It is not for children, memorials, health matters, disputes or anything confidential.
How many people can contribute?
Up to 12 contributions with Classic and up to 25 with Keepsake.
How long do people have to contribute?
You choose a deadline of 3, 7 or 14 days when you start. Contributors can edit what they sent until then.
What is the difference between a Celebration Portrait and a Living Portrait?
A Celebration Portrait marks an occasion, with prompts written for it. A Living Portrait is about the person themselves, with gentle prompts such as “What do you think I am known for? Include one real example.”
Contributing
Do contributors need an account?
No. They open the private link they were sent. After sending, each person gets their own private edit link to come back to.
What can a contributor add?
A message in their own words and one photograph. With Keepsake they can also record a voice note of up to 45 seconds. Video is not accepted.
Can I change or withdraw what I sent?
Yes. Until the deadline, your private edit link lets you change your words, replace or remove your photo, withdraw, or delete your contribution completely.
Who sees my contribution?
The organiser first. If they accept it, it appears in the keepsake for the person it is for. Other contributors do not see your contact details, and All You Mean does not collect contributors’ email addresses.
Will anything be written for me?
No. Every word in a keepsake is written by the people who contributed. The organiser cannot quietly rewrite your message; if a change is needed, it comes back to you.
Privacy and safety
Is it private?
Yes. Projects live behind long, unguessable private links. There is no public page, gallery, feed or search, and no address-book import.
Do you use AI?
No AI writes anything in your keepsake. There is no face recognition, no automated transcription of voice notes, and your content is never used to train AI or for advertising.
How long do you keep things?
The private online copy of a finished keepsake is removed 30 days after delivery, so download your files. Working copies are deleted soon after delivery, and the organiser can delete the whole project at any time. The privacy notice has the details.
Paying and delivery
How much does it cost?
Classic is €7.99 and Keepsake is €14.99, paid once per project. Prices include any applicable tax. There is no subscription.
When do I pay?
Only when you complete the project. Starting, inviting, collecting, reviewing, styling and previewing are free, and no card is needed to begin.
What do we receive?
A printable PDF keepsake. Keepsake adds the Story Reveal, a private presentation made to be opened on a phone with the photos and voices, and a download of every accepted message, photo and voice note.
Is there a printed book?
Not from us. The PDF is made to print well at home or at a print shop.
Can I get a refund?
Yes, a full refund before final delivery if we cannot deliver what was promised, the preview materially misrepresented it, or a valid withdrawal makes completion impossible. See the terms.
The private beta
Can I start a project today?
Organisers are joining by invitation while we are in private beta. Write to us and tell us a little about the occasion.
I was sent a link. What do I do?
Open it on your phone or computer and follow the steps. You do not need an account, and it takes a couple of minutes. You can also paste the link here.
Do I pay during the beta?
No. Payment is switched off during the private beta.
Gather the words they deserve to hear.
All You Mean is in private beta. Organisers are joining by invitation; anyone with a contribution link can take part today.